Custom Computer Programming, Web Applications, Mobile Apps and Database
Squaretree provides custom computer program and database solutions to businesses in California and Florida and beyond. For 25 years we have developed custom solutions that allow companies to work their own way. Avoid shoehorning your business into a packaged programs methods, custom solutions work the way you need them too.
Keywords: Squaretree Software, Sacramento, California, Boca Raton, Florida, custom application development, web applications, mobile apps, Microsoft Partner
Interview Q&A
How long have you been in business?
22 Years
What is your primary product or service?
Custom Computer Programming Services
How did you first become interested in your line of business? (if owner) - What is your background? (If owner or store manager)
A passion for computer application development led me into this career in the earliest days of personal computers.
How do you differentiate yourself from other businesses in your category and area?
We understand business in addition to understanding programming. Clients can talk to us in business language about their needs and let us translate them into code that provides business user interfaces that are friendly and easy to use.
How many locations do you have and do you have plans to expand?
Two locations, Sacramento, California and Boca Raton Florida
What type of payments do you accept?
15 days net on invoice
Which areas do you service?
We have clients in several states, most of our work is done remotely, all of it can be done remotely.
Who owns your company or runs daily operations?
William B. Pennock
What are your hours of operation?
We are programmers, hours of operation are when we are not asleep. Basically we are 8 to 5 but we are available very frequently outside those hours
What is the best compliment anyone can give you?
Your process of finding out what we needed made me understand my own business better then I did before you started.
What is your favorite quote or Bible verse?
"The greatest impediment to communication is the illusion that it's actually happening" Ask questions in 5 different ways to make sure you get the answer you expect to the last two, only then should you believe you understand
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